NM State Athletics began a new multi-year partnership with Van Wagner, a leading collegiate athletics marketing agency, on July 1, 2024.

Van Wagner is the fastest, organically grown collegiate multimedia rights company in the industry. Representing nearly 50 colleges, universities, and conferences, Van Wagner's growth underscores their expertise in enhancing brand visibility and engagement across campuses nationwide. The agency will build new opportunities for NM State Athletics and for corporate sponsors and media partners, while also expanding upon existing collaborations. 

Radio:
 
100,000 watt station 'Zia Country' 99.5 FM in Las Cruces continues to serve as the flagship for football and men's basketball, and the host of the weekly coaches show. They will also air select softball and baseball games in 2025. NM State fans can stream games/shows at www.ziacountry.com and also on the TuneIn App.

The NM State Aggies Coaches Show airs live on Monday nights from 6:00-7:00 p.m. at Rudy's BBQ in Las Cruces with Adam Young serving as the host. Fans can listen on Zia Country 99.5 FM and www.ziacountry.com.

Television:

Aggie Vision is NM State's in-house video team that produces TV broadcasts of athletic events. Aggie Vision broadcasts live NM State Football, MBB, WBB, Volleyball, WSoccer, Baseball and Softball games at home. The games can be seen exclusively on ESPN+, as part of the Conference USA TV deal. In 2023-24, 60+ events were produced by Aggie Vision on ESPN+.