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New Mexico State University Athletics

The Official Website of New Mexico State University Athletics

James Frey

  • Title
    Associate Head Coach
  • Email
    Freyj@nmsu.edu
  • Phone
    (575) 646-1447
Coach Frey begins his second year with the Aggie program after helping guide the Aggies to a 13-win season in 2023-24. Frey’s first year with the Aggies was highlighted by an upset victory over No. 3 FIU in CUSA Quarterfinals where Molly Kaiser and Fanta Gassama combined to score 42 points.
 
During the season, Frey also helped lead the Aggie program to a win over rival UTEP which marked the first win over the Miners since 2018.
 
Frey also assisted in the development of guard Molly Kaiser who earned First Team All-CUSA honors to mark the first Aggie to secure first team all-conference honors since 2019. With the help of Frey, Kaiser increased her scoring average by 1.9 points (from 13.0 to 14.9) while shooting a career-best 39.3% from beyond the arc.
 
After a decade of dominance at South Georgia Technical College (SGTC), former Lady Jets head women’s basketball coach James Frey joined the Aggies as the new Associate Head Coach ahead of the 2023-24 campaign.
 
“I have known Coach James for many years and coached several of his players, including All-American and professional player Angiee Tompkins.” said Coach Adams. “James is known for winning championships and building a culture of winning by landing recruits from all over the world. I have witnessed firsthand his love and genuine passion for each of his players over the last decade and how he relates to them in their own unique way.”
 
Since 2012, Frey has served as the athletic director and head women’s basketball coach at SGTC in Americus, Georgia. During that span, Frey has developed quite the resume, building one of the top junior college programs in the nation.
 
In 11 years with the Lady Jets, Frey produced a 306-61 overall record with a 164-22 record in conference play, eight Southeast District Championships, six NJCAA Tournament Sweet 16 appearances, and two NJCAA elite eight appearances.
 
During that stretch, Frey earned himself the NJCAA Region 17 Coach of the Year seven times - including this past season – while also taking home the WBCA Two Year National Coach of the Year (2021) and WER National Coach of the Year (2023) awards for his teams’ success.
 
Frey’s teams are known for their high-level defense, which consistently rank among the best at the JUCO level. Frey’s team has ranked top-35 in scoring defense every year since being named head coach in 2012. Last season, the Lady Jets ranked eighth overall in scoring defense while also ranking 6th in opponent field goal percentage (32.4), 29th in opponent three-point percentage (26.0), 20th in blocks (1.8), and 28th in steals (6.9), which helped SGTC to 29-1 overall record and number one NJCAA ranking.
 
Since 2012, Frey has produced a dozen All-Americans, including former Aggie guard Moe Shida and recent signing Feme Sikuzani Masudi. Another notable All-American Frey coached is former Wichita State Shocker Angiee Tompkins, who played under coach Adams at WSU from 2016-2018. Tompkins currently plays professional basketball for the Rojas of the Mexico-LNBPF league.
 
Before coaching at SGTC, Frey was an associate head coach/recruiting coordinator at the College of Costal Georgia for both their men’s and women’s basketball programs. Frey served in this role for 21 years and oversaw all duties associated with each of the programs.

Frey Through the Years
1991-2012 | College of Costal Georgia | Associate Head Coach/ Recruiting Coordinator (M/W)
2012-2023 | South Georgia Tech | Athletic Director/ Head Women's Basketball Coach
2023-Present | NM State | Associate Head Coach

Record at SGTC: 306-61 (.834)